BSkyB To Pay 21st Century Fox To Acquire Sky Italia And Sky Deutschland

BSkyB has agreed a move with 21st Century Fox to buy a majority stake in Sky Italia and Sky Deuthchland.

The company announced a financial deal of £4.9 billion ($8.33 billion) to acquire Sky Italia and 57% of Sky Deutschland.

If the deal is given the green light by regulators, the newly-formed Sky Europe would emerge with almost 20 million European customers.


Rupert Murdoch stands to gain a huge amount from the takeover.

He owns 21st Century Fox, which, of course, owns Sky Italia and Sky Deutschland, but also holds a 39 percent stake in BSkyB.

That means the UK business is effectively buying its sister companies, adding some more cash to Murdoch’s war chest ready for another crack at an $80 billion takeover of Time Warner (and HBO).

In the UK alone, Sky has seen the number of connected homes double over the past year to over 5 million.

While it faces increased competition from BT and Virgin Media, it’s pushed forward with on-demand offerings like Sky Go, which now counts 5.5 million registered customers, and streaming service Now TV.

Sky wants replicate that success in Italy and Germany, giving the Rupert Murdoch-backed company the chance to tap new markets where combined paid TV, broadband, and streaming services aren’t quite so popular.

Previous Article
Next Article

Leave a Reply

Your email address will not be published. Required fields are marked *

Get Custom Jungle Pi Images

JunglePic Images
Custom Stock Images Available For Download For Less Than $10

Apply The Best Advantages Of Technology

Apply the best advantages of technology to power your small business forward. Using our carefully curated database of expert business and technology advisors, you can move your business forward faster. Contact us to find out more.

Recent Comments